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Marketing the Small Medical Practice Doesn't Have To Be 'Slimy'
Many doctors feel that promoting their practice is unprofessional. Instead, think of it as a way to help you provide excellent care to established and potential patients.
Five Medical Marketing Tips for Attracting the Hispanic Population
As more Hispanics immigrate to the United States, it's time for medical practices to reconsider their traditional marketing efforts.
Prevent a Poor Online Reputation from Harming Your Medical Practice
Doctors and their practices are similar to any product or service: They represent a brand, and like all products or services, that brand must be protected.
Marketing Magic for Your Medical Practice
Here are five marketing tips that work like magic to grow your patient base, through engaging with your community.
Nine Easy Ways to Better Market Your Medical Practice
As the digital space continues to change, medical practices must change their marketing approaches as well.
A Medical Practice's Best, and Often Overlooked, Patient Retention Tool
A former boss once said to me, “Medicine is all about the docs.” Indeed it is, but the staff that supports the docs determines how patients feel about the practice.
Improve Patient Relations by Employing Johnson & Johnson Techniques
While J&J is a product-based company, its methods of connecting with consumers can easily be translated to medical practices. Here are four strategies.
Top 5 Reasons Physicians Give for Avoiding Social Media
Physician and social media expert Russell Faust describes the top obstacles preventing doctors from utilizing social media as a tool for their medical practice.
Social Media in Healthcare: Finding the ROI
Dr. Russell Faust discusses the use of social media at your medical practice and how to get a true return on your investment of time and resources.
Helping Physicians Choose the Right Social Media for Their Practice
How can you be expected to maintain four or more social media profiles while also running a successful practice? Here's some advice.
Physicians: You Have an Online Profile, Now Control It
Whether you know it or not, you have an online brand as a physician. Now is the time to take five minutes and ensure the right information is on the Internet.
Tips for Physicians on Joining and Posting to Twitter
Pediatrician and social media enthusiast Natasha Burgert offers physicians advice on joining and posting to Twitter.
Getting Started with Online Videos: Tips for Physicians
Video is a great way to market your medical practice, and it's not that hard or time consuming to get started.
Finding a Great Marketer for Your Medical Practice
How a marketer could help your practice make big profits in 2012, and how to find a great one.
Managing Negative Online Reviews
A negative comment online about you or your practice isn’t something to cheer about. But it may not be as bad for you as you think.
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