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Risks practice leaders need to manage immediately.
The coronavirus threatens both life and capital. We examine COVID-19 related business and legal risks that medical practice leaders must manage immediately.
SPECIFIC RISKS PRACTICE LEADERS SHOULD CONSIDER TODAY
1. Loss of labor force. Whether due to actual illness, quarantine or simply fear of exposure, how will your practice operate if you lose a significant portion of your specialized labor force for any extended period of time? There are also external threats, like the possibility of school closures, as several governors have declared a state of emergency. Many Americans live paycheck to paycheck and already struggle with healthcare and childcare costs. If the children of the American healthcare workforce aren’t in school, there are not enough affordable day care options, grandparents, friends and other options to care for them. That means some of your workforce will have to stay home to care for their children, affecting both their income and solvency and yours.
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2. Loss of Keypersons. In addition to the effects on labor, consider the effect of the long-term illness or death of key personnel including providers, staff and medical practice admin, owners and executives. Many practice owners have no succession plans and lack business basics like funded buy-sell agreements that cover events including the disability and death of owners and partners. These agreements are vita in crisis and are supposed to be funded with both disability insurance and life insurance. A shocking number aren’t, and this failure can lead to distress and litigation at a time when a practice and its owners can’t afford the costs or the distraction.
3. Loss of revenue. This may be general to all businesses, including medical practices. Practices most at risk are those offering any elective or delayable treatment losing patients because of the public wanting to avoid exposure. Americans are already avoiding public spaces and common carriers like air travel and it would naturally affect physical facilities perceived as high-risk healthcare facilities themselves. As one specific example the events industry is already predicting that fear motivated cancellations by attendees and vendors could cost this industry alone nearly $250 Billion dollars by this summer including the cancellation of one of the biggest healthcare technology conferences in the world for the first time in nearly 60 years.
4. Loss of Attraction. Worse, in addition to the risk above, if an exposure is linked to a specific location, like your facility, the negative publicity and the idea that a physical location is “infected” could be devastating if not financially fatal. Practice owners need to think about health protocols now, and have plans to keep their patients, staff and facilities as safe and sterile as possible and to avoid reputational damage. This means having enforced and monitored policies and procedures on issues including, but certainly not limited to, cleaning, handwashing, physical contact, and a (labor law compliant) policy for monitoring and quarantining employees that may be sick. Finally, have a crisis management plan to deal with PR and reputational damage if such an issue occurs.
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5. Insurance gaps. A number of potentially insurable risks that need to be considered with the help of an experienced commercial insurance agent NOW, while you may still be able do so.
6. Cashflow and solvency risks. Be wary of cashflow, discretionary spending and debt service obligations. Some of the most successful physicians in the country were wiped out during the last recession because they simply couldn’t meet their fixed business and personal overhead commitments. This may mean getting lines of credit in place, adjusting spending, owner draws and compensation, adjusting budgets and freeing up cash reserves and liquidity for both emergencies and opportunities. In a crisis, cash is always king.
As with all other risks and asset protection strategies out there, they are only predictable and cost effective if implemented in advance of a crisis, not as heroic triage after a crisis hits you. Stay safe out there, we will continue to follow the legal and business issues as they evolve.