How to Attract Patients to Your Blog or Website
Drawing patients to your blog, website, or social media pages starts with having the right content. Here's what to write about.
How to Start Using Social Media at Your Medical Practice
Want to get more involved in social media at your medical practice but not sure where or how to start? Here's some guidance.
Five Keys to Help Physicians Connect via Social Media
In the digital world, it's not about you, it's about your patients. They're looking for help answering their health questions.
Great Online Patient Content You Already Have
Looking for online content to connect with existing and potential patients? Good news. You already have it. Now here's how to use it.
Helping Physicians Choose the Right Social Media for Their Practice
How can you be expected to maintain four or more social media profiles while also running a successful practice? Here's some advice.
Physicians: You Have an Online Profile, Now Control It
Whether you know it or not, you have an online brand as a physician. Now is the time to take five minutes and ensure the right information is on the Internet.
Why Physicians Should Make Connections Using LinkedIn
Physician and social media expert Russell Faust explains the connections physicians can make via LinkedIn.
Physicians Should Consider Google+ for Professional Connections
Google+ is a great online way for physicians to connect and communicate with their patients and peers, according to physician and social media expert Russell Faust.
Physicians Using Twitter: Lots of Possibilities in a Small Space
Physician and social media expert Russell Faust explains the benefit of Tweeting for physicians - both in interacting with patients and with peers.
Physicians on Facebook: Connecting to E-patients
With more patients online accessing health information, Facebook is one way physicians can make connections. But like any tool, there are right ways to use it.
Social Media in Healthcare: Measuring Your ROI
Once you know your return and investment in social media, determining ROI is a simple equation.
Social Media in Healthcare: Is There ROI?
You’re trying to build your practice, to recruit and retain good staff ... Do you really have time to “play around with Facebook?”
Your Practice's Digital Brand: How to Build It
Let’s presume that you are a great physician, with a good practice. Let’s build your brand so that fact is recognized and appreciated.
Your Practice's Digital Brand: Establishing Patient Trust
We, as patient advocates, must take on the role of helping our patients become educated about their healthcare.
Your Practice's Digital Brand: Why Is It Important To Build?
Without misrepresenting facts, we all want our best image to be projected into the digital world, where it may be found on Google search.
Your Practice's Digital Brand: What Is It?
Your reputation is ... your brand. They are inseparable. Your brand is everything that a patient experiences during the long process of interacting with you.
Developing A Social Media Policy for Your Hospital, Practice (Part II)
If you've already defined social media and defined your objectives to utilize this tool at your practice, you are ready to move on to the final step - drawing up guidelines.
Developing A Social Media Policy for Your Hospital, Practice (Part I)
Whether we like it or not, nearly all of our employees participate on social networks. ... Whether we like it or not, our patients live online, in the digital world.
Social Media in Healthcare: The First Steps
The ultimate benefit of your participation on social networks will be better connection with your patients, resulting in better care overall. Along the way, you will be seen as a trusted source of healthcare information, a “go-to” resource.