From Boomers to Millennials: Differentiating Patient Care

Author and demographics expert Cam Marston describes how your medical practice must adapt to treat patients of all generations.

With different generations comes different approaches to medical care and relationships with physicians.

In this video, Cam Marston, president of Generational Insights, discusses the thought processes of patients to let practices see how they view the world in order to provide the best customer service and patient care.

[Read more about Cam Marston's sessions on generations and patient care.]