Your Smartwatch is Not a Doctor

The COVID-19 pandemic caused many patients to lose trust in the health care system.

Physicians Practice® spoke with Rachael Sauceman, the head of strategic initiatives for Full Media—a digital marketing agency based in Chattanooga, Tennessee—about how practices can best market their services in the digital realm.

If you let patients know from the start what you expect from them, you’re far more likely to get the money you’re asking for.

Physicians Practice® spoke with Hari Prasad, CEO of Yosi Health, about how what practices need to know about setting up and making the most of their virtual waiting rooms.

Patient testimonials play a crucial role in marketing as they allow past and current patients to share their experiences.

AI agents, offer a promising pathway for family clinics and other healthcare providers to mitigate claims denials, enhance reimbursement rates, improve patient experiences, and refocus their efforts on core healthcare services.