Your weekly dose of wisdom from the Physicians Practice experts.
With all the useful information available on Physicians Practice, it is easy to become overwhelmed.
With this in mind, the tip of the week is a chance to reflect on some of the wisdom found all across the site. In the May 2021 article on why social media is important to your practice, Audre Mclaughlin, RN writes the following:
Social media gives you insight into the needs of your patients. Don't ignore the opportunity to market your practice to specific patient populations.
1). Social media isn’t going anywhere – studies show that one out of every five minutes is spent on social media.
2). Social media helps you build relationships – it makes it easy for you to stay at the forefront of patients’ minds.
3). Your social media presence influences search engine rankings – 70% of Google searches result in a phone call to the business.