Practice tip of the week: Hiring a marketing consultant

With all the useful information available on Physicians Practice, it is easy to become overwhelmed.

With this in mind, the tip of the week is a chance to reflect on some of the wisdom found all across the site. This April 2024 article by Neil Baum, MD, on hiring a marketing consultant gives this tip:

3. Check industry associations
Look for consultants who are members of reputable healthcare marketing associations. These professionals typically have specialized knowledge of the healthcare industry and stay informed on the latest trends and regulations in healthcare marketing.

Click here to read the rest of the article and be sure to check back next week for another Tip of the Week!