Audrey Mclaughlin, RN

Attracting more patients to your medical practice and retaining them is easier than you might think. Here are three tips.

Providing great customer service at your medical practice boosts revenue and patient satisfaction. Here are 10 tips.

How to determine what to look for in an EHR and how to make a smart selection.

Physicians and administrators can significantly improve their leadership skills by making these small changes.

Facebook is a great way to engage patients and attract new ones, but you have to be smart about how you are using it.

When converting a prospective patient into a patient, timing is everything. Here's what stay-in-touch marketing is and how it can help.

Four qualities that make up a great medical practice website, and three ways to make your website fresh and appealing.

When planning your social media strategy, remember that social networking is called social and not promotional for a reason.

Camaraderie between medical practice staff is one of the cornerstones of a successful practice. Here are some ways to cultivate it at your practice.

Don't let marketing misconceptions hinder your medical practice from successfully attracting new patients.

Don't let fear hold you back from taking advantage of EHRs. Here's how to address common fears and how to find great EHR help.

How to focus on your ideal patient, what their issues are, and what they need most right now.

A profitable and successful practice will struggle to exist, or at a minimum be unsustainable without a deep knowledge about your ideal patient.

How efficient practice managers keep clinics running smoothly.

When it comes to a straightforward family practice, a few simple tweaks can really change your bottom line, and your paycheck.

We are a little over a week into 2014, and if you haven't set goals for your medical practice yet it is time to get those down.

Why you should set goals, not resolutions, for your medical practice this year.

A review of the best advice given to medical practices over the past 12 months.

It's nine times more expensive to acquire new patients than it is to retain the current ones. A few ways to ensure you'll keep yours.

Don't wait until the New Year to put some of these great medical practice marketing techniques into effect.

Most physicians still wouldn't dream of hiring a marketer, even though doing so could double or triple your current business.

In honor of the Thanksgiving holiday, here's how to breathe new life into your medical practice by embracing gratitude.

Does your practice have something it is thankful for? This is the perfect time of year to begin the habit of flexing your gratitude muscles!

Nearly 20 percent of all time online is spent on social media outlets. How physicians can take advantage of this opportunity.

It is important for practice leaders to remind physicians and staff that there is a professional way to handle disagreements.

How physicians can boost morale at their practices on Halloween.

If you can find a product or product category you are passionate about, private labeling is a great option to promote your brand and your medical practice.

Here are some different ways of thinking about testing and treating your patients for seasonal allergies.

How physicians across many specialties utilize ultrasound and portable ultrasound machines in their clinics.

Setting up an in-office lab comes with its fair share of regulations, but the rewards can be great.