
Your weekly dose of wisdom from the Physicians Practice experts.

Your weekly dose of wisdom from the Physicians Practice experts.

Your weekly dose of wisdom from the Physicians Practice experts.

What to avoid in your marketing efforts.

Promoting your practice using effective methods can be the difference between gaining and losing business.

Here are a few reasons why practices need to invest in digital healthcare marketing over traditional methods.

Patient referrals can improve your work atmosphere as well as your bottom line. Here are some tips for gaining patient referrals

Practices are facing stiff competition in health care these days, here are five ways to ensure your patients keep coming back.

Looking at your competitors' website, online reputation, and social media presence can help you improve your own marketing efforts.

It's OK to ask your patients for a positive review online - it will help build your reputation with new patients.

Patients are increasingly interested in personalized healthcare service. Here are a few ways to provide that for them.

Promoting your practice using effective methods can be the difference between gaining and losing business.

Email marketing is a great way to gain new customers, here are some tips to run a successful email marketing campaign.

The best way to build and improve an online reputation is to take control of what people are posting about your practice.

More patients are engaged with their healthcare, thanks to increased use of patient portals and other digital tools.

Today, physicians have no choice but to deal with online reviews, leveraging them the correct way is the tricky part.

There are more than 380 million users and over 1.5 million groups on LinkedIn. If used correctly, it can be an effective marketing tool for practices.

Online reviews of your practice from patients can hold a lot of weight. Practices must have a strategy to deal with negative and positive feedback.

When it comes to marketing yourself online, think like a patient - especially when communicating, posting content, and designing your website.

Don't have a website? Bad move. Here are five reasons to have a responsive web presence for your practice.

The powerful combination of wireless technologies and use of mobile has revamped the face of health service delivery across the globe.

With a rising numbers of consumers who turn to the web to choose a healthcare provider and find health-related information, having an SEO strategy is important.

While many think LinkedIn isn't the best way for a practice to market itself on social media, it has many benefits. Here's how to utilize the platform.

An effective content marketing strategy can help your practice target potential patients, grow your online visibility and establish brand equity.

For physicians today, maintaining your online reputation is a must. Here are five steps to get you on the right path.

Here are three ways to make social media a highly effective health communication tool at your practice.

The mobile market is growing at an incredible rate and physicians will have to pay attention to this medium when marketing their practice.

Happy and satisfied patients are a secret marketing weapon for healthcare providers. Convert your happiest patients to be brand advocates.

Relationship marketing should be an everyday component of a physician’s efforts to improve patient relations. Here are some tips to make it happen.

Digital marketing is a tool that physicians must use in order to grow their practice in today’s healthcare landscape.

For practices looking to turn patients into loyal advocates for life, relationship marketing is the way to go

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