
As Millennials and Generation Y join the workforce, and as Baby Boomers move past middle age, practices will need to meet changing expectations.

As Millennials and Generation Y join the workforce, and as Baby Boomers move past middle age, practices will need to meet changing expectations.

Do you know how much you should spend on online marketing efforts? Determining cost is really a matter of examining your goals.

Telecommunication technology holds great promise in improving both patient outcomes and access to care. So what's the problem?

Don't avoid social media just because of HIPAA fears. Social networking, done right, can bring multiple benefits to your practice.

Social media is all about brevity, visual impact, and reaching your target audience. Don't be afraid to be creative.

Don't avoid using social media in your medical practice just because of HIPAA fears. Here are eight tips to get it right.

Creating an online community through social media is great for patient engagement. It also helps your patients learn more about your practice.

In the digital world, it's not about you, it's about your patients. They're looking for help answering their health questions.

Social media continues to evolve, but the question you should ask is "How do I connect in a meaningful way with patients."

Here is Physicians Practice's list of the top health apps in 2014, for physicians and their patients. Featuring links to download the apps.

CMS has finally given physicians a glimpse of its plans to expand reimbursement for telehealth services provided to Medicare beneficiaries.

These three tools can help independent physicians build a community, improve patient care, and get involved in mobile health.

Don't be afraid to try new technology at your medical practice. If there's a hot new device or productivity program, there's probably a reason for it being so popular.

If your practice is beginning its first social media foray, consider starting with Facebook. Once you learn the ropes, then you can join the Twitter-verse.

Patients have smartphones. Physicians have information about health and well-being. So logically, using mobile health technology can provide better connections.

What you communicate to patients should also consider how you reach them. And with the variety of messaging available, there is also varying patient preference.

Broader definition of personal identifiable information requires medical practices to review HIPAA compliance and adhere to security policies.

Companies are pushing physician-based telemedicine as a solution. But, while promoters may have not thought things through, physicians must.

Standard SMS text messaging is not encrypted, secure, or HIPAA compliant. Without taking proper precautions, texting with patients puts your practice at risk.

Thanks to Apple's new health app, accessing patients’ glucose levels, blood pressure, and other information could be as simple as clicking on a tab in your EHR.

Here are five marketing tips that work like magic to grow your patient base, through engaging with your community.

There are all kinds of health apps that track blood pressure, medications, nutrition, you name it. Now Apple is entering the fray with the goal of interoperability.

The deadline for reviewing records and reporting compliance with the Sunshine Act is Aug. 27. There are several tools to make that task easier for physicians.

From texting to Facebook messages, communicating with patients electronically has always raised legal questions. Here are the answers to keep your practice safe.

Mobile health tools have come a long way over the past few years. Here's how and why physicians should be using them.